• Define the operational marketing roadmap to support global and regional goals.
• Ensure cross-regional consistency of messaging and campaigns by coordinating with EMEA and AMER marketing managers.
• Translate Atlassian and cloud platform go-to-market strategies into scalable marketing operations.

• Lead and mentor the operations team, including digital campaigns, design, website administration, and marketing ops support.
• Allocate resources across campaigns, events, and funded activities with clear prioritization.
• Maintain high standards of operational excellence, scalability, and efficiency.

• Oversee performance of paid media campaigns (LinkedIn, Google Ads, Bing) with a focus on ROI and conversion optimization.
• Ensure website performance, SEO, and digital analytics align with demand generation goals.
• Leverage marketing automation platforms and reporting tools to create dashboards and track KPIs.

• Define and track KPIs for demand generation, lead quality, and campaign performance.
• Provide regular reporting to the CMO and executive team with clear insights and recommendations.
• Drive accountability by connecting marketing metrics to business outcomes and influenced pipeline.

• Act as the marketing operations liaison for internal stakeholders (regional managers, sales leadership) and external partners (Atlassian, AWS, Google Cloud).
• Provide partners with visibility into marketing activities and measurable outcomes.
• Support DF/MDF-funded activities by ensuring accurate planning, reporting, and execution visibility.

• Minimum Requirements
  • 5+ years of experience in a marketing leadership position, ideally in B2B SaaS or enterprise technology.
  • Strong background in digital marketing operations, demand generation, and analytics.
  • Proven experience leading cross-functional marketing teams.
  • Ability to manage budgets, resources, and KPIs with a focus on ROI.
  • Excellent stakeholder management and communication skills.
• Desirable Qualifications
  • Hands-on expertise with platforms such as HubSpot, Salesforce, Google Ads, LinkedIn Campaign Manager, and analytics tools.
  • Experience in enterprise SaaS ecosystems, particularly Atlassian or similar partner-driven markets.
  • Familiarity with cloud GTM strategies (AWS Marketplace, Google Cloud Marketplace).
  • Exposure to ABM strategies and enterprise-level campaign management.

catworkx is one of the largest Atlassian Platinum and Enterprise Solution Partners in the DACH region, with offices in Germany (Hamburg, Munich, Cologne, Stuttgart), Austria (Vienna), and Switzerland (Winterthur, Lucerne), fully specialized in Atlassian solutions. We have been an Atlassian partner and Marketplace app provider from the very beginning and have been one of the leading service providers in the German-speaking region since 2002. Our range of services for the entire Atlassian product suite is comprehensive and includes process consulting and implementation, app development, platform solutions for operations, official Atlassian training, and extensive licensing services.

We are proud to have recently been awarded by Atlassian as Partner of the Year 2024-2025 in the High Velocity Service Management category.

catworkx is part of the TIMETOACT GROUP – one of the leading IT service providers for cloud platforms and digital solutions. With over 1,600 colleagues, we work in 22 cities across Germany, Austria, and Switzerland, as well as offices in Italy, the Netherlands, Spain, and the USA. Our network is further complemented by service hubs in Central America, Central and Eastern Europe, and Southeast Asia.

For you, this means: diverse career paths, access to Academy offerings, and our group-wide initiative for women, attractive benefits and events – and the good feeling of working in a strong network that places great value on unity. Feel the WE in IT.